Citations Management

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Supercharge Your Local Search Visibility With
Local Directory Citations



* Google rewards consistency and accuracy
* Greater accuracy holds the keys to your LOCAL SEO success
* NAP Accuracy increases brand trust and drives local organic traffic


What is Citation Management?

Citations management is a service that we offer to help  businesses establish a consistent and accurate online presence. It involves auditing, fixing, building and maintaining consistency of business details – like name, address, and phone number – on directories, review sites, maps, and local listings.
In other words, the service makes sure all the pieces of your business information “puzzle” fit together seamlessly across the web. When search engines detect consistency across the web, they gain trust in your business, so your website ranks higher in local search results.
Inconsistencies, on the other hand does hurt your search rankings. Citation management service consolidates all the loopholes of your current listings and fixes them, strengthens your online presence when built from scratch for new businesses. It is time to take control of your business listings with us.

Why Are Citations Important For Local SEO?

Local citations play a crucial role in building your online presence and SEO. Here’s why you need accurate and consistent listings across directories, maps, and review sites.  Good citations:
  • Act as authoritative references to your business across the web, assisting the active web searchers to get you discovered faster and easier way. 
  • Help verify your business legitimacy with search engines like Google, Bing, Yahoo.
  • Boost local SEO rankings and website traffic when you have more quality citations.
  • Ensure customers find accurate location details to visit your brick-and-mortar store.
  • Build trust and reputation through positive reviews on citation sites.
  • Prevent duplicate or conflicting listings from diluting your local authority.
  • Enable quick updates when you have changes like new hours or phone number.
  • Reinforce your NAP consistency for higher local search visibility.
  • Expand your reach to more potential customers searching locally.
With optimized, clean citations, you make it easy for nearby customers to find and contact your business. You reinforce your online presence for greater local visibility and website conversions.

Questions To Reflect Upon

Search engines look for right signals to show up on search.

Google wants to know: ‘Who you are?’ ‘What do you do?’ ‘Where are you located?’ for optimal local SEO results

* Maintaining consistency, accuracy and completeness of key business data, i.e., Name, Address, and Phone (NAP) is crucial to your LOCAL SEO success, Period!

* Citations and links coming from high authority boosting sites (general and niche specific directories play a vital role in determining how well you get ranked for local search.

Consistency, Accuracy & Completeness of NAP Through Authority Citations Are Strongest Factors That Get Rewarded
Google, Bing, and other dominant search engines are constantly scanning and indexing every citation spread across the web. The higher the quality of the citations (free of data inconsistencies), the better the indexation happens, resulting in powerful aggregated search results for local search queries.

Citations Remediation Plan is a campaign to identify, cleanse and fix all incorrect and inconsistent citations found across the web
* Inconsistencies in a business’s NAP (name, address, and phone number) not only contribute to lower search rankings, but they can also leave a negative reputation for the business. This is further supported by David Mihms (SEOMoz) in the article titled: Local Search Ranking Factors
* By getting a citation audit, you can make sure that your NAP information is correct and consistent across the existing sites the business is listed and find further opportunities for better exposure.

What Are Some of the Best Citation Sources?

There are numerous free and paid local citation sources you can leverage to build your online presence. But one should always remember it is not always the quantity of citations you can build, it is the quality of the citations. The more quality citation sources you can tap on for your business, better the quality signal you send to google, and if you can also add a backlink to your website, that’s a bonus local SEO signal.
Local Directories
List your basic business info on local-focused platforms like Yelp, Foursquare, Angie’s List.
General Directories
Add citations on widely-used sites like Google My Business, Bing Places, Apple Maps.
Event Sites
List business details on local event listing sites.
Social Media
Create location pages on Facebook, Instagram to gain citations.
Local News Outlets
Pitch expert articles to build backlinks and citations.
Local Blogs
Guest post on niche blogs read by your target customers.
Niche Directories
Target industry-specific platforms related to your business.
 

Why Seek Professional Help?

As a business owner you need to focus on building your business, getting more customers etc. With our professional help, you can be assured that you get your business listed accurately, maintaining 100% consistency rate across the web, and on select platforms that have better reputation than the others. With your business details well established across these platforms, you grow authoritative references to your business name, address, and phone number (NAP) for the years to come. 

Seamless Integration With 120+ network of Directories...

Seamless Integration With 120+ network of Directories...

Navigation Maps & Apps

Search Engines

Social Networds

Voice Search

How do we proceed with Citation Building?

Phase 1: Preliminary Data Checks (Days 1-2)

During this phase, we verify the business name, address, and phone number that you submitted as part of your campaign.Our experts will check the information you submitted against the business's website and Google Business Profile listing to see if it matches. If there are inconsistencies, they'll email you to verify which information is correct, just to ensure we're publishing accurate data.If the inconsistencies are significant, we'll put the campaign on hold while we wait for your reply. If they are less significant, we'll wait 24 hours for a response before proceeding.If you've ordered aggregators, we'll also notify you about specific rules the aggregators adhere to. For example, Foursquare does not allow location identifiers within the business name or keywords, so they will automatically strip those out. Neustar and DataAxle follow the USPS address format, which may appear different when published.We'll email you to explain everything, provide specific examples, and ask whether you're happy for us to proceed.

Phase 2: Submission (Day 3-7)

Once we're satisfied that the data is consistent, we then enter the Submission phase.During this phase, we update the existing citations or create new ones from the list of sites that you selected. We do this within seven days of campaign purchase.The only thing that can slow this down is the speed at which you respond to any emails regarding inconsistencies in the previous phase.A ShineOnLocalMarketing citations agent will handle all of the submissions for your campaign and will email you once they are complete. We find that this process works very well in terms of delivering specific nuances around a campaign, and it ensures you are in good hands.

Phase 3: Quality Assurance (Day 14)

The next phase is our first round of Quality Assurance. This typically occurs around Day 14.During this phase, one of our Senior Submission Managers will go through your campaign and individually check each citation that we have either updated or created for you.This means that another set of eyes will be checking the submissions to ensure there are no consistency issues, and any potential issues, if found, are quickly corrected. Issues don't occur often, but this is nonetheless an important backup step to ensure that the data we publish for you is 100% consistent.At this point, we also check and complete all of the email verification links on your behalf, so you don't need to.

Phase 4: Live Listing Review (Days 35 and 49)

As I mentioned earlier, some citation sites will put listings live immediately, while others may take longer. Because of this, the Live Listing Review phase occurs two weeks after we initially submit the data and then again two weeks later. This happens twice because some sites will make listings live within two weeks after the submission, and other sites may take four weeks or more.

Simplified Process

1. Citation Audit

Our process begins with a thorough Citation Audit, where we conduct a comprehensive review of your existing online citations to pinpoint inaccuracies, inconsistencies, and new listing opportunities. This crucial step, part of our citations cleanup service, involves scrutinizing major directories, review sites, and industry-specific platforms, ensuring a complete overview of your business’s current online footprint. This initial audit lays the groundwork for effective citations management, aligning with the best practices of a local citations management company.

2. Data Verification

Following the audit, Data Verification takes precedence. We meticulously confirm the accuracy of your business’s Name, Address, and Phone number (NAP) against your official records. This step is vital to our local citations management services, guaranteeing that any citations we create or modify are in perfect harmony with your actual business details. It’s a foundational component of our citations cleanup efforts, ensuring the integrity and consistency of your online presence.
process-description

3. Outreach & Consolidation

The Outreach & Consolidation phase addresses inaccuracies identified during the audit. Our local citations management firm moves to correct outdated information, merge duplicate listings, and eliminate incorrect citations, bolstering your brand’s online authority. This citations cleanup phase is essential for laying a solid foundation for your digital footprint, ensuring your business information is accurately represented across the web.

4. Citation Building & Reporting

Finally, our Citation Building & Reporting phase focuses on strategically creating new citations. We target high-authority and niche-specific directories, crucial for hyper local citations and google business citations, to maximize your visibility in local search results. This step is the cornerstone of our citations building service, aimed at establishing a strong, consistent online presence for your business. Our ongoing monitoring and maintenance ensure your listings remain accurate and reflective of any business changes, with regular reporting keeping you informed of our progress and your citations’ performance.
Apex Authority Citations (for local ranking)Hand-picked from big data aggregators like Infogroup and Acxiom$60
Best for businessesFor businesses who have not build many citations yet; local businesses trying to rank locally
Physical Address RequiredYes
How many listings do we get?22-25 citations
Type of workManual and Use of Software
Pricing TypeOne-time
Citation AuditY / N (If Yes, Add-on price)
Audit & Fix inaccurate listings if any$15Required
Human written content for description if requiredHuman written: 10 description – $30, 25 descriptions – $60; AI Generated content only -25 Descriptions $25 (Pricing $30 / $ 60 / $25)Required
Turn around time3-4 Weeks
Activate Multiple Google crawlersTo your freshly created links over a period of 3 weeks ($10)Optional
Boost citations for better indexing & ranking (14 days/30 Days)citations links are distributed over the web to get traction for better ranking; 14 Days $50, 30 Days $90)Optional
Add-on Hyper-Local Citations40 Listings / 80 Listings / 150 Listings (Cost: 80/150/250)Optional
Contact Us With Detailed Requirement 
Contact Us For Quick Response
Service Area Business CitationsAre exclusive to businesses operating without public physical address.$80
Physical Address RequiredNo
Best for businessesFor example: personal trainer, musicians, insurance agents, tutors, dog walker, maid services, handyman services and anyone with the above criteria
How many platforms do we get?40 Directories: Yelp, Chamber of Commerce etc.
Type of workMeticulous / Manual
Pricing TypeOne-time
Citation AuditY / N (If Yes, Add-on price)Required
Audit & Fix inaccurate listings if any$15Required
Human written content for description if requiredHuman written: 10 description – $30, 25 descriptions – $60; AI Generated content only -25 Descriptions $25Required
Turn around timeIn 2 Weeks
Contact Us With Detailed Requirement 

Contact Here For Quick Response

Hyper Local CitationsIs the next level citation building strategy to crush the local competition. If Apex Authority citations cover 10% of the directories, the hyper local citations, completes the next 90% of your citations. (Starts from 40 Listings)80-$250
Best for businessesFor those who already have completed Apex Authority citations  and want to scale their local presence by adding more citations to their business. Going wider and going deeper (niche specific citations) to rank better locally. 
Physical Address RequiredYes 
How many listings do we get?20-25 
Type of workManual and Use of Software 
Pricing TypeOne-time 
Citation AuditY / N (If Yes, Add-on price) 
Audit & Fix inaccurate listings if any$15Required
Human written content for description if requiredHuman written: 10 description – $30, 25 descriptions – $60; AI Generated content only -25 Descriptions $25 (Pricing $30 / $ 60 / $25)Required – Choose
Turn around time3-4 Weeks
Activate Multiple Google crawlersTo your freshly created links over a period of 3 weeks ($10)Optional
Boost citations for better indexing & ranking (14 days/30 Days)citations links are distributed over the web to get traction for better ranking; 14 Days $50, 30 Days $90)Optional
Add-on Hyper-Local Citations80 Directory Listings / 150 Directory Listings (Cost: $150 & $250)Optional
Contact Us With Detailed Requirement 

Contact Here For Quick Response

Citations Audit, Fix and BoostCleans up the mess, corrects the NAP inconsistencies and duplicate citations and helps to give a bit of boost so Google can track the newly corrected citations$40 Setup Cost + $2 / Listing
Best for businessesAny business who has issues with their local citations, inconsistencies and wants to reinstate uniformity across the web with their NAP; or add up more citations
Physical Address RequiredNo
How many listings do we get?
Type of workManual and Use of Software
Pricing TypeOne-time
Citation AuditY / N (If Yes, Add-on price)
Audit & Fix inaccurate listings if any$15Required
Human written content for description if requiredHuman written: 10 description – $30, 25 descriptions – $60; AI Generated content only -25 Descriptions $25 (Pricing $30 / $ 60 / $25)Optional
Turn around time3-4 Weeks
Activate Multiple Google crawlersTo your freshly created links over a period of 3 weeks ($10)Optional
Boost citations for better indexing & ranking (14 days/30 Days)citations links are distributed over the web to get traction for better ranking; 14 Days $50, 30 Days $90)Optional
Add-on Hyper-Local Citations80 Listings / 150 Listings (Cost: 150/250)Optional
Contact Us With Detailed Requirement 

Contact Here For Quick Response

Local Citations & Website AuditWant to find out why your business website is not ranking on search results?$25
Best for businessesAnyone with online presence with a website 
What are the benefits  
What do we research?A Comprehensive local SEO Audit 
Comprehensive 40 Points Local Website Audit comprises of the following  
General On-page SEOOn-page that isn’t specific: traces internal links, site speed, mobile friendliness, and other factors 
Local On-page SEOMaps, NAP consistency, Local Schema etc 
Content AuditContent analysis, content distribution on pages, duplicate etc 
Google Business Profile AuditAll features of GBP are analysed 
Backlinks AuditTrack and find prominent page negligence, which page is more visible to search, suggestions to potential new links 
Conversion Errors and SuggestionsAnalyse and suggest where the site has gone with conversion 
Social Signals RatingsFind where your business stands when it comes to your social profiles 
Contact Us With Detailed Requirement 

Contact Here For Quick Response

25 Authority Citations (Must-have) Local Business Directories

1. A must-have local directory listings for any business

40 Local Business Directories (for non address businesses only)

2. Citation Building Service: Citation audit, 40 local citations directories ad social media citations. 

80 High Traffic Business Directories

3. Citations  building service with 80 high traffic business directories and social media citations.

150 High Traffic Business Directories

 4. Ultimate Citation Pack: Citation audit, 150 high traffic business directories with social media citations.

Seamless integration with Directory Sites

(70 plus Directories to choose from

Give Boost To Your Business With...

Local Citations Built In 7 Days

Authoritative and indexable industry-specific local citations.

Want Our Hand-Picked Niche Directory Sites?

FAQ - Citations Management Service

Fixing any discrepancies identified in the citations audit, including updating outdated or incorrect information and removing any duplications.

1. Comprehensive Audit: A detailed NAP audit (DA for citation, incorrect citation and error detection, 2-4 days turnaround time.

2. Comprehensive Audit with citation gap analysis: recommendations for new platforms to list, list of top-ranking competitors, easy to understand checklist, 3-6 days turnaround time.

Yes, if you have countless hours to spend, ready for manual errors, and spend time and money again to fix if things go wrong. If that is the approach one has, definitely one can do all citations on their own.

We blend both system of submission:

  1. Manual Submission where a directory is not in our system
  2. Data Aggregation System that secures accuracy and consistency across the web.

Unlike many other companies, we don’t charge any recurring fees. But is is recommended to keep a watch at your listings and get the updated report time to time for any changes made by 3rd party agents or listing hijackers. 

We facilitate all wide range of sites: Local business directories, social media citations, photo citations, video citations

It requires resubmitting the standardized & accurate NAP information to existing directory sites to ensure that the search engines and customers are not mislead and your business info consistent across the web.

We will do a comprehensive audit first and then start curating the issues stage by stage. 

Local citations boost local search rankings, leading to better visibility for your business. Consistent information across multiple websites verifies your business and strengthens online authority, reputation, and ultimately drives more business. Optimize local citations for better visibility in your local area.

Apart from NAP, social links and website link, some or all of the following elements might be taken into account at list creation time.

  • Alternate phone numbers
  • Attributes
  • Business categories
  • Business description
  • Driving directions
  • Email addresses
  • Fax numbers
  • Geo-coordinates
  • Hours of operation
  • Images
  • Links to social and other forms of media
  • Owner responses
  • Payment forms accepted
  • Reviews
  • Taglines
  • Videos

Our primary focus is to build citations on high authority & high traffic volume directly sites.

Your NAP details will be submitted to 70 plus sites, along with industry specific business directory sites. 

Yes, for better Local SEO results, it is worth every effort to remove all duplicate listings that could be directly  hurting your business performance. 

Fixing any inaccurate NAP information in existing citations to ensure that search engines and customers are not mislead provided with any inaccurate details about your business. 

We have kept a very low price tag $25  for  our comprehensive citation audit that comes without citation gap analysis and recommendations. With recommendations we charge $75 for a comprehensive report alone. (For citation building and citation remediation are other services)

Let's Get Started With Your Local Citations

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